3 provisional patents·Live B2B SaaS in production·2,300+ monthly downloads across 42 published models·Paying customer on a shipped app
Matthew replies personally — within one business day.
↕ scroll it — this is a real site we shipped
Services
What we build for businesses
Websites, search, ads, and custom AI — for Grand Rapids and West Michigan businesses, and remote clients who want an operator who ships. Fixed prices, no hourly billing, and a monthly plan only if it's actually earning its keep.
Most agencies hand you a 40-question content planner and wait. You're busy running a business — so we do the work instead. No homework, no logins to learn, no chasing.
You talk, we write
One recorded 20-minute call — from your truck or your office. We pull the rest from what you already have and write the whole site for you.
Feedback by pointing
Click anywhere on the draft and type. No accounts, no passwords, no describing “the blue thing under the map”.
You own everything
Domain, hosting, logins and accounts registered in your name from day one. If you leave, you keep all of it and we help you move.
Real dates, not “3–4 weeks”
A written date before you commit, and the scope and price beside it.
20-minute call · recorded
You describe the business. We keep the recording so nothing gets lost in translation.
NO FORMNO PLANNER
Draft, with comments open
Click the headline → type “too long”. That is the whole feedback loop.
POINTTYPEDONE
Handover — in your name
Domain, hosting and every login registered to you from day one.
DOMAINHOSTINGLOGINS
Why work with us
You get the person who builds it
No account managers, no junior handoff, no six-week timelines for a five-page site. You work directly with the founder — who ships production software for a living and can prove it.
$3.82
Cost per lead on a Meta lead-form campaign for home tours.
Ad management is a flat monthly fee, so we don't get paid more for telling you to spend more. You pay the platforms directly and own every account.
You own everything
Your site, your accounts, your data, your profiles — all yours, no hostage hosting. Plus we rework the first deliverable until you sign off.
How we compare
Typical market rates for a small-business website build, against what you get here.
Kerr & Company
Typical agency
DIY builder
Subscription agency
Overseas marketplace
Website cost
From $999 once, or $149/mo
$8,000–$15,000
$20–$50/mo + your time
$67–$699/mo, ongoing
$300–$1,000
Time to live
Days
4–8 weeks
Weeks of your evenings
Days to weeks
3–8 weeks, timezone lag
Pricing shown up front
Yes — published
Rarely — "contact us"
Yes
Yes
Yes
Who does the work
The founder, directly
Account manager → junior
You
Agency team
Rotating contractors
Custom AI tools
Included option
Rarely offered
No
Not offered
No
SEO & local search
Built in
Separate retainer
Plugin, DIY
Usually bundled
Usually none
Ongoing care plan
From $199/mo
$150–$500/mo
Self-managed
Included — and required
Usually none
If you stop paying
Bought up front, yours from day one. On monthly, yours at month 12 — or any time you settle the balance. Stop before then and the site comes down, but the buy-out stays open for 90 days
You keep the site
Site goes offline
Not stated on their pricing pages
You keep the site
Comparison figures are typical ranges for small-business web projects, not quotes from any specific company — your project always gets its own fixed quote. Agency build and maintenance-retainer ranges are from Digital Applied’s 2026 pricing data (published 8 April 2026, read 18 August 2026), which puts a boutique agency build at $8,000–$15,000 and a small-business maintenance retainer at $1,800–$6,000 a year. Our $199/mo sits inside that range rather than under it: the difference is what the plan includes and who does the work, not the price.
The portfolio
Products we've built and shipped
Not case studies — live products with real users, real revenue, and real patents filed. Scroll each one to explore the actual site.
outlier.host
↕ scroll to explore
01 — Consumer AI · macOS
Outlier
● Live revenue
2025 – Present · outlier.host
A notarized macOS app that runs open-weight models up to 397B parameters fully offline on Apple Silicon —
a private, local alternative to ChatGPT and Claude. Launched as a live subscription business, with its first sale a Founders Lifetime licence, 42 open
models on HuggingFace, and 3 provisional U.S. patents on the underlying inference methods.
An offline AI video upscaler & restorer — the on-device alternative to Topaz Video AI, which went subscription-only in October 2025. Turns
low-quality footage into clean 4K, 100% on device, with a one-drop AUTO workflow that reads each clip and picks the
right model and settings automatically. Positioned, built, and shipped as a signed macOS app.
# deterministic CLI operator — every command below is real ➜ jarvis plan --project ProposalAI # writes an immutable plan ➜ jarvis approve --project ProposalAI --phase build # nothing executes until this gate passes ➜ jarvis orchestrate --project ProposalAI --run # --resume picks up exactly where it stopped
03 — Internal platform
Jarvis Factory
2026 – Present
Our build engine: a Supervisor-Agent-Memory system that orchestrates 100+ AI agent modules — six of them exposed as MCP servers — to
build and run software-business tasks — local-first, with sandboxed execution. It's how we ship faster than a
team our size should. Its first product, ProposalAI, was built almost entirely by the framework itself.
Multi-agentMCPAutomationLocal-first
myproposalai.com
↕ scroll to explore
04 — B2B SaaS · built by Jarvis Factory
ProposalAI
● Internal build
2026 · myproposalai.com
A live B2B SaaS that helps contractors send polished, branded proposals in minutes and win more bids —
with a clear ICP, value-based pricing, and a visit → trial → paid funnel. The product, marketing site, and Stripe billing
were built almost entirely by Jarvis Factory under our direction — proof the studio ships monetized software, not demos.
97 checks across 13 areas — SEO, copy, conversion, brand, structured data, local visibility and AI search
visibility — run entirely on your Mac. Where every other tool hands over a categorised list of problems,
Docket ranks findings by impact against effort and tells you what to do first, with the exact markup to paste.
One-time download, no subscription or crawl credits, and nothing about the audited site leaves the machine.
Turns a product page into a complete ad campaign — strategy, audiences, exclusions, copy and measurement — then
traces every claim back to your site and checks it against each platform’s real limits before you
spend anything. A claim it cannot find on the page does not ship: the generator refuses copy it cannot source,
which is the opposite of how ad tools usually fail. $149 once, unlimited websites, no subscription.
macOS appPaid social & searchClaim-checked copyOne-time licence
How our build engine took ProposalAI from idea to a finished B2B product.
ProposalAI helps contractors send polished, branded proposals in minutes and win more bids. The
product, the marketing site, and Stripe billing were built almost entirely by Jarvis Factory —
our multi-agent build engine — under our direction. We didn't just design a proposal tool; we built the whole thing: a real ICP, the product, the site that sells it, and the billing behind it.
01 Positioning & ICP02 Product built by agents03 Marketing site & Stripe04 Billing wired end to end
That's what a client build looks like with us: a complete piece of software, built and wired for payment, in the time most agencies spend scoping. ProposalAI was our own proving run for the build engine — not a product we sell or support — and that is exactly why it is worth showing you. Not a prototype, not a deck. Tell us what you want built.
Get in touch →
Not a software company? These are the sites we build for businesses like yours.
Real pages you can open and scroll — built to show the work rather than describe it.
Each one is a demonstration, not a client.
Fixed scope, fixed price, agreed before any work begins — never an hourly meter. Not sure what you need? Start with the audit and find out what a fix is worth before you spend on one.
Start here
Site & Business Audit
$750 one-off
Paid in full up front
Paid once. The report is yours to keep, or hand to anyone
written report · 3 business days
Find out what is actually costing you customers before you pay anyone to change it — including us. Every page is scanned against 190+ technical, SEO, local and conversion checks, then a person reads your copy, offer and ads and tells you what to fix first.
Introductory pricing while we build our West Michigan client roster — locked in for clients who start now. Prices are starting points and depend on scope; you always get a fixed quote before any work begins.
Or pay monthly
Own It Monthly — $149/mo
The same Starter Site build, paid over twelve months. At month twelve
the site is yours outright — code, content and domain —
and the payments stop. Hosting, updates and edits are included the whole
time.
Paying up front is cheaper: $999 once
against $1,788 over a year. This exists so that price is not
the reason you wait, not because it is the better deal.
You own it at month 12. Not a licence, not a lease.
Buy out whenever you like. Pay the remaining balance and
it is yours that day.
If you stop, the site comes down. Ownership arrives with
the twelfth payment, so stopping early means it does not transfer — but we
hold your site for 90 days and the buy-out above stays open the whole time.
Nobody else here does this. Local subscription studios
run $67–$699/mo with no end date and no ownership stated on their pricing
pages — checked 2026-08-24 on their own sites.
On every project, whatever the size
We write the copy. You do not hand us finished text and hope.
Three rounds of revisions are included. Anything after that is quoted before a minute of work happens.
50% to start, 50% on launch. Negotiable on larger builds — ask.
A fixed price and a date, in writing, before you commit. No hourly meter, ever.
You own all of it at the end: code, content, domain, accounts. No lock-in.
What the price does not include
Photography and logo design. You supply images and brand assets, or we use stock. Logo work is quoted separately.
Domain and third-party fees — your domain, your ad spend, any paid app you ask us to connect.
Hosting after launch, unless you take a care plan. Static sites can be handed to you to host free.
Regulated copy — medical, legal or financial claims that need a specialist to sign off.
What moves the price
How many pages — the main driver, and the one you control.
Whether you need a custom tool, and how many of your existing systems it has to talk to. One integration is not four.
Whether the content exists. A business with photos, a price list and a clear offer is faster to build for.
Your deadline. Normal turnarounds are already days; compressing further costs more.
Two things that are separate builds, because pretending otherwise is how quotes go wrong:
a website and a custom tool are priced apart. A 6-page site
with copywriting is $2,499. The same site plus a working booking or quoting tool is $4,999,
because the tool is software that has to be built, connected and maintained — not a page.
If you only want the tool and already have a site, that starts at $3,500 on its own.
Building a product rather than a website? See studio engagements → — AI build audits, 0→1 product sprints, and agent & automation builds.
Our guarantee: we rework the first deliverable until you sign off. You see real, shipped work before you're locked in — the kind of risk-reversal only a studio that ships its own products can afford to make.
Price it yourself, right now
The page above says you get scope, price and a date in writing before you commit. Rather than ask you to email for that, here it is.
Every figure here is the published price from the cards above — this reads the same numbers, so the two cannot disagree. The date is the earliest start, counted in business days; the delivery date is fixed in writing once scope is agreed, which is the whole point of doing it this way.
How we work
A studio that directs AI to ship real things.
Four rules, and the founder section below says who applies them.
01
Ship first, iterate in public
Real products in users' hands quickly, then improve with data — never a six-month deck.
02
AI-directed, end to end
We orchestrate AI across the whole stack, so a small studio moves like a big team.
03
Own every layer
Product, distribution, monetization, and growth — not just code. We think like operators.
04
Local-first & private
On-device and sandboxed where it matters — privacy and control as a default, not an afterthought.
Is this a fit?
Who we do our best work with
We take on only a handful of builds a year, so we're honest about fit up front — it saves everyone time.
You're a great fit if…
You're a funded founder or operator who needs a real AI product shipped to production.
You want a partner who ships, owns outcomes, and moves fast — not a body-shop of contractors.
You value privacy, craft, and software that actually works over a flashy deck.
Probably not a fit if…
You're shopping purely for the cheapest quote.
You need a large outsourced team to manage yourself.
You're not ready to make a decision this quarter.
The founder
You'll work directly with Matthew Kerr.
Kerr & Company is small on purpose. I direct AI end-to-end to ship real, monetized products — a
notarized macOS app with a paying customer and 3 provisional U.S. patents, a
live B2B SaaS, and an automation engine that builds software on its own.
You don't get handed off to a junior team. When you work with the studio, you get the same instincts and the
same speed I use to ship my own products — and I reply to every inquiry personally.
AI product studio & consulting in Grand Rapids, Michigan
Common questions about working with Kerr & Company — what things cost, how fast they ship, and what we've built.
How much does a website cost in Grand Rapids?
Kerr & Company starts at $999 for a starter site, $2,499 for a business site, and $4,999 when there is a custom tool involved. Published local rates put most Grand Rapids small business sites between $3,000 and $15,000, and local freelancers between $2,500 and $6,000, so these sit below the local market. You get the scope, the price and the delivery date in writing before you commit.
Does Kerr & Company do AI consulting in Grand Rapids and Michigan?
Yes. Kerr & Company is based in Grand Rapids, Michigan and takes on select AI-build and automation engagements for founders, operators, and West Michigan businesses — from AI product development to custom agents and workflow automation.
What has Kerr & Company built?
Outlier, a private offline AI app for macOS with a paying customer and 3 provisional patents; ProposalAI, a complete B2B product built by our own agent framework as a proving run; Crisp, Docket and AdPlaybook, each with its own site and working checkout; and Jarvis Factory, an automation engine that orchestrates 100+ AI agents to build software.
How much does a website cost?
A simple business website starts at $999, a standard multi-page site around $2,499, and a growth site with a custom AI tool from $4,999. Care plans start at $199/month. You get a fixed quote before any work begins — never hourly billing. See packages.
How much does a product build or AI engagement cost?
Studio work is priced separately from websites: an AI Build Audit from $3,500, a 0→1 Product Sprint from $25,000, or an Agent & Automation Build from $15,000 — see studio engagements.
What makes Kerr & Company different from an AI agency?
Kerr & Company ships its own AI products, one of which has a paying customer, backed by 3 provisional patents — so you hire operators who build and launch software, not an agency learning on your budget. Every first deliverable is reworked until you sign off.
Have something you want shipped?
Tell us what you need built. We'll tell you honestly whether we're the right partner, and if we're not, who is. No pitch, no pressure.
Pick a time that works
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Pick a slot, add your name and email, and you get a confirmation by email straight away. You do not need the form below as well.
